How It Works
Earning la Madeleine rewards is as easy as stopping in. Every time you spend $4 at one of our cafés, you’ll be getting closer to the next level of rewards benefits. Sign up through our app or online and start getting rewarded for what you’re already doing!
Download the App or Order Online
The la Madeleine rewards program is accessible through our app or online. Just download and sign up to get your first few rewards.
Get Some Credits
Earn visit credits each time you spend $4 in store or on the go. You can increase your rewards tier by coming in more often.
Reel in les Rewards
The higher your tier, the more rewards you get to enjoy. So sit back with a cup of tea (or glass of wine) and savor all the treats you’ve earned.
Next-Level Treats
See How the Rewards Stack Up
With the la Madeleine rewards program, you earn perks just for signing up. And if you stop in more frequently, you’ll collect even bigger perks. Your tier is based on your visit count for the past year, so get earning!
| Tier Level | Bonjour | Magnifique | Supérieur | Crème de la Crème |
|---|---|---|---|---|
| Spend $4 or more to earn one visit credit | Sign Up | 10 Visits per Year | 30 Visits per Year | 50 Visits Per Year |
| Free Lemon Madeleine or Butter Croissant |  | | | |
| Free individual pastry or slice of cake on your birthday | | | | |
| Customized offers | | | | |
| Holiday event invites | | | | |
| Recipe of the month | | | | |
| One surprise reward per month | | | | |
| Free fresh-baked loaf of bread per month | | | ||
| $15 credit added to your account | |
| Tier Level |
|---|
| Spend $4 or more to earn one visit credit |
| Free Lemon Madeleine or Butter Croissant |
| Free individual pastry or slice of cake on your birthday |
| Customized offers |
| Holiday event invites |
| Recipe of the month |
| One surprise reward per month |
| Free fresh-baked loaf of bread per month |
| $15 credit added to your account |