La Madeleine French Bakery & Café, has announced the promotion of Jacqueline O’Reilly to Vice President of Marketing. Jacqueline reports to John Cahill, the company’s Chief Operating Officer and President.
Jacqueline has been with la Madeleine since 2012 and assumed leadership of the marketing team in January 2017. Prior to joining la Madeleine, O’Reilly served as an account supervisor at TracyLocke, for Pizza Hut, Hewlett-Packard and Sonic Drive-In. She oversaw numerous product launches, shopper marketing promotions, digital initiatives and innovative sponsorship programs. Before joining TracyLocke, she was a brand spokeperson for the iconic Oscar Meyer Wienermobile.
“We are lucky to have Jacqueline on our team,” said John Cahill, COO and President of la Madeleine. “She has emerged as a true brand champion with a passion for la Madeleine that is unmatched. Her leadership has raised the marketing team to new heights to continuously deliver great results.”
O’Reilly is a graduate of the Business Honors Program from the University of Texas at Austin McCombs School of Business. She studied consumer behavior at the ESCP Europe in Paris.